Pecha Kucha - De La Warr Pavilion Poster
De La Warr Pavilion has commissioned a few students, including myself, to create a poster for their PechaKucha nights. PechaKucha Nights, now held in over 900 cities, were devised in Tokyo in February 2003 as events for creative people to meet, network, and share their passions in public. PechaKucha Nights consist of a panel of speakers sharing their ideas in a concise powerpoint presentation format, showing 20 images for 20 seconds each and talking along to them for a total of just 6 minutes and 40 seconds. The best events uncover the unexpected, are full of energy and positivity, ignite awareness, new ways of thinking and action.
Project development
In the brief it stated to capture the essence of PechaKucha Nights, and focus on the idea of a collection of dynamic and diverse voices rather than the topics of the presentations. Imagery can be illustration, photographic, collage, abstract, figurative or typographic, but must be original.
As this was a live project, the client wanted certain aspects in the poster which had been attached in an email. This made it extra hard to create something new. For my research I looked at existing posters that had previously been made.
I liked certain aspects of each poster and chose to take some of their details and put them in my own poster creation. In the first poster I liked the illustration style of drawing for the image of the clock man. In the second poster I liked the drop shadow used on the text as it adds more depth. For the last poster I liked the text composition at the bottom of the poster.
The idea I stuck and ran with was to show voices of the speakers by photographing my original photos of peoples lips and then editing them on photoshop to make them appear more retro and worn. The images bellow are the original photos of my flatmates lips.
The reason I wanted to put the images into frames was to emphasise the fact that De La Warr is partially a museum and shows a variety of work. I drew the frames myself as we weren’t allowed to use any imagery that could contain copy right aspects, therefore it was easier for me to make my own. I made them on illustrator and I really like the way they came out.
Throughout the creation process I made a lot of changes to the size and type of font as the client only stated we had to use the given font for the title when we saw her, hence why there are so many variations of my poster. In my first poster version I experimented with the background. I downloaded a Japanese font and wrote 1 to 20, however I don’t think it worked that well and wanted to stick to a plainer background.
These were my favourite poster versions, but I had to change the font of the title to a given one. Also the client wanted to me to move the website link to a separate location on the poster and also put the slogan on one line under the poster.